Saturday 5 September 2026
Make AI earn its keep in a business your size.
Three practical hours with your friendly hosts, Zoe and Ben. Bring one real challenge, leave with a way through it.
Tickets via MLAI on Luma. $129 early bird ends Sunday 23 August, then $159.
Three hours. Real work.
This is for people who have heard plenty about AI and still haven’t had the time to make it useful.
Start with a win
Ten minutes in, you’ll have run something real against your own business and watched it work. Arrive from 1.45pm and we’ll have you set up before we start, so nothing eats into the good bit.
Learn the useful bits
A quick, plain-English tour of what it’s genuinely good at, and one prompt pattern you can reuse for anything. Then you try it on your own work.
Build one thing you’d actually use
A long, hands-on stretch on the challenge you brought. Two of us and a host are circulating the whole time, so nobody quietly gets stuck.
Connect it to your real work
We hook up the parts that reach your email, files and notes, then show a couple of workflows worth stealing, like turning a pile of customer messages into a ranked list of what they actually want.
Make it repeatable
The last stretch is yours: turn what you’ve built into a template or checklist you can run again next week. We finish with a few people showing what they made.
Your laptop and one real challenge you keep avoiding. The website copy you’ve meant to fix since March, a month of captions, the way you onboard a new client, a pile of customer emails you’ve never made sense of, or the offer you can’t quite word.
Leave ready for Monday.
You’ll leave with something finished and a simple way to keep going on your own.
Your AI setup, sorted
Useful preferences in place, with the right tools connected for the way you work.
One real challenge, worked through
Not a pretend exercise. Something from your own business, and a way through it you can use again.
A practical cheat sheet
Prompts and resources you can reach for when you sit down again next week.
Confidence to keep using it
A clearer sense of what AI is good for, where to be careful and what to try next.
Two humans, zero jargon.
Zoe brings the creative and small-business angle. Ben brings the technical depth. Both of us stay in the room with you.
Zoe
Runs Snuggle Studio alongside the workshops. Knows what it’s like to juggle a business, a client list, a messy hard drive and a life. Translates the technical stuff into “what does this actually mean for my Tuesday?”
Ben
Runs Freshwater Futures. Spends the week helping bigger companies adopt AI, then brings the best bits down to the size of your business. Makes the complex stuff make sense without making it boring.
“Such a relief to learn some simple steps to tackle tasks I’ve been avoiding and save heaps of time in the process.”
Reasonable questions.
The details that matter before you hand over your Saturday.
Where and when is it?
Saturday 5 September 2026, 2pm to 5pm, at Stone & Chalk, 121 King Street, Melbourne VIC. Arrive from 1.45pm so we can start on time.
Do I need AI experience?
No. If you can send an email and use a browser, you’re ready. We’ll help with setup and keep the language plain.
Do I need to pay for an AI subscription?
We recommend it, but it isn’t required. A paid plan like ChatGPT Plus or Claude Pro is where the genuinely useful features live. If the subscription is a problem, email us before the workshop and we’ll work around it.
What should I bring?
Your laptop, its charger and one real business challenge you want to move forward. We’ll send a short setup note before the workshop.
What happens after I pay?
Luma will confirm your booking and payment. We’ll then email you the venue details, the timings, and the small amount of pre-work.
Can I ask a question first?
Yes. Email hello@freshwaterfutures.com and tell us what you’re unsure about.
Ready to stop meaning to learn AI?
Bring the work. We’ll bring the room, the prompts and enough patient humans to get you unstuck.